Data is a powerful tool for influencing decisions. If you sell technical solutions, there’s a good chance that you use data to make your points. Readers will make the effort to understand complicated information if it is attractive and welcoming. You may also know that one problem which most readers encounter is that bar charts […]
Last November we compared alt fuel types against each other to show their costs and emissions per mile with data collected from the DOE, Alternative Fuels & Advanced Vehicles Data Center. This year, we decided to get more specific and compare the same alt fuels using the Ford E-250 as a model. If you have […]
There was a time when we were thirsty for data. Now we are drowning in it. Business models were built around the scarcity of data and the inconvenience of gathering all of the information oneself. As a provider of information, the challenges you have now are how to communicate your message clearly and how to […]
This month, the Flux Report gives a primer on biodiesel. This versatile, alternative fuel is plagued by misconceptions and misinformation. With data from biodiesel.org, we hope to clear the air on this clean burning fuel.
Last month’s edition of the Flux Report compared alt fuel types against each other to show their costs and emissions per mile with data collected from Clean Cities coalitions across the US. An interesting picture emerged. For June we decided to compare apples to apples. In this case, the apples are alt fuel Honda Civics. […]
This month, we changed up the format of the Flux Report to focus on some very interesting data from the Department of Energy. Using popular cars as guinea pigs, we compared the emissions and costs per mile of each of the different fuel types out there. Electric was the clear winner and Natural Gas surprised […]
This month, the Flux Report highlights the financial perks of converting municipal fleets to natural gas vehicles. Using and interpreting data from a comprehensive report by NREL, we show just how profitable it can be to go green.
HemoSonics is a medical device company with groundbreaking technology. The technology reveals information discovered in current research about the body’s hemostatic process, i.e. things that make our blood clot, or not. This project comprised a brochure, copywriting to accentuate and organize product features and an infographic. Brochure Design One challenge for this brochure design was […]
This month’s topic is Hybrid Vehicles. Combining data from the DOE and the Alternative Fuels and Advanced Vehicles Data Center, we show just how much better hybrid vehicles are for the planet and for your pocket.