We have had the good fortune to have the Batten Institute at Darden as a steady client for almost two years! We think they’re great and really enjoy working with people for whom innovation and creativity are so integrated into their day jobs. Our most recent project for them is a Prospectus for the Jefferson Innovation Summit.
We posted about the branding and communication suite we did for their inaugural event back in October. The Prospectus is a continuation of that project.
The goal of the piece was originally to serve as an update for the Board of Trustees of the Batten Institute. It chronicles the success of the inaugural Jefferson Innovation Summit and lays the foundations for events and projects to come.
As the project developed, we realized its value as a promotional piece and doubled the print order. It will serve as a tool for raising funds and support for future events under the Jefferson Innovation Summit name.