In addition to the branding of Local Motion, which included a logo and marketing materials, the campaign required a website that would fulfill their unique needs. The clincher for Local Motion was that they would have many partners who would ideally be able to create their own events on the website and give the administrators at Local Motion the ability to review the content before it was published.
The multi-level user accounts allow them to create accounts for those partners that allows them to create a draft but not publish, leaving it up to Local Motion to approve and publish the information.In addition to the blog engine, we created an interface with Google Maps that allows users to select a beginning and an end for a walk that they’d like to go on, or type in their own address and get a distance and route between two points. Visit Local Motion.