In the August 2008 and September 2008 tips I touched on the significance of creating artifacts for your organization. This month, I'll take that to the next logical step: building...
Birch Studio is excited! This month we launch our MLS software. RealConnect MLS is built for Realtors that are unique; made for Realtors that want to highlight their specialty in the market. It imports complete MLS details into user-friendly, WordPress websites and allows Realtors to display MLS information in a personally-branded environment. With a call to action on every listing, the sales process is started with ease and style.
1. Built for Speed
Build custom searches in WordPress in almost no time with our handy plugin’s filter options. The icons we added represent a ton of freedom for your Realtor website. Built as a WordPress plugin, RealConnect allows you to create filters for all of the important data fields. You can create a filtered page for only your listings or only those in a certain area, or a certain price range. You can combine these filters to make endless combinations and better match your listing pages to your audience.
Create pages that show:
- All Listings
- Listings in your city
- Listings in your city from $300K to $750K
- Listings in your city from $300K to $750K with a first floor master bedroom
- Listings in your city from $300K to $750K with a first floor master bedroom, by your office only
2. Built for Humans
Another beautiful thing about RealConnect is that you can create your real estate searches on webpages which you have full control over. In other words, you can create a search for a specific type of listing and embellish it with additional text, images and links of your own. The additional content helps establish your expertise and your brand in the real estate market.
Use Powerful Filters for your MLS Website:
|• Property Type||• Price Range|
|• Area||• Agent|
|• Office||• Subdivision|
|• Farm Features||• Foreclosure|
|• Time on Market||• Finished Square Feet|
|• Number of Acres||• Comments Keyword|
|• Short Sale||• and more…|
3. Built for Search Engines
RealConnect places the MLS information directly into your real estate website. When you create links in WordPress, either in your navigation buttons or within your text pages, search engines follow those links and index the results. The more links you have to follow, the more indexing the search engines will do on your site, resulting in a higher search engine ranking.
Onward and upward!